This question seems to plague executives. What is international marketing and how do you compare it to international sales? Is their international business advice available to those firms trying to market overseas? Visit www.partnersinternational.com and learn about...

Many companies cannot afford to hire an International Business Consultant However if you want to get involved in International Market Entry, you should be able to dispel the following myths If we make a better mousetrap, they will buy it. If it was always about...

Failure is the largest threat. Oveseas markets are an easy place to waste money. Foreign firms can fail in the foreign markets for many reasons: Poor planning      Lack of knowledge about the US market. Bad marketing strategies      No Market niche not found.      No...