by billdecker | Apr 16, 2020 | International Business
Here is a quick international business podcast which talks about 3 mistakes made in global business. For more, click here for international business podcasts
by billdecker | Apr 9, 2020 | International Business
Is there the “international market?” Guam or Ghana? Latvia or London? It just us and them!
by billdecker | Apr 3, 2020 | Fun, Marketing, Strategy
The Brand “Don’t let the smooth taste fool you.” – Originally from Colt 45, but told to me by WD Hall, White Plains, NY After the toughest kid in school decided to beat up Derrick, he could no longer negotiate. His attempts to avoid the fight...
by billdecker | Mar 31, 2020 | Strategy
Why do companies work without a strategy? Simple. Executives are afraid that by planning a strategy, there will be more work. Nothing could be further from the truth. A strategy (or set of strategies) will refine and define activities. If activities aren’t on the...
by billdecker | Mar 24, 2020 | sales
There are many ways to deal with sales objections. But its always best not to dismiss them! Let the client know you heard them! This way you can act on them. Sales people have a tough ride, and objections are just part of the game.