by billdecker | Oct 3, 2014 | International Business
If we make a better mousetrap, they will buy it. The question here is, do you think that factor alone is the necessary and sufficient condition to sell overseas? If it was always about quality, then why doesn’t everyone always buy the best product? Many overseas...
by billdecker | Aug 26, 2014 | International Business
If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting! What a Chinese Restaurant Taught Me About International Business A great gateway to understanding a foreign culture and overseas business styles can be explored in your...
by billdecker | Aug 17, 2014 | 3D Printing, Strategy
10 3D Printing Firms That Will Fail from Bill Decker Messing up royally is meant to teach us a lesson about how to achieve success during subsequent trials. If it’s embarrassing, devastating, even painful, we will remember, in our minds and muscles, to avoid making...
by billdecker | Aug 1, 2014 | International Business, Marketing
More Global Business Videos? Got a minute? Get a lesson in Global Business online at the international business minute. This episode discusses what happens when firms don’t do translation in international business. Home...
by billdecker | Jul 29, 2014 | Marketing
Marketing Blunders and Marketing Errors in 3D Printing from Bill Decker here are 3: 1. Being hard to find on Google. Can’t spell it. Can’t Google it. Can’t find it. 2. Confusing marketing and sales. Marketing is awareness, understanding &belief....