Web2 vs Web3 — here’s the difference in plain English 👇
Web2 is what we already know.
Think:
Amazon. Apple. Forbes. The New York Times.
It’s mostly one-way.
Companies create content.
They publish it on the web.
They advertise, engage, and distribute information to users.
It works.
It’s massive.
And it’s not going away.
But Web3 is different.
In Web3, the company doesn’t fully control the outcome.
The community does.
Take Bitcoin, Ethereum, or Solana.
Their prices aren’t set by a boardroom — they’re set by the market, just like stocks.
If enough people decide to buy, the price moves.
Now imagine that concept… on steroids.
In Web3:
• The community helps decide the direction of the project
• The community can vote on changes
• The community helps validate transactions
• There’s no single “owner” approving everything
You don’t buy Bitcoin from Bitcoin.
You buy it from a marketplace — and the network (community) validates the transaction.
Yes, it sounds complex.
But here’s the one thing marketers need to remember 👇
Web3 is a community-first game.
Think of it like Facebook — but deeper.
Your job isn’t just to broadcast messages.
Your job is to equip the community.
That means:
• Good content
• Strong visuals
• Clear ideas
• Shareable videos
• Posts people want to remix and repeat
You can try to guide the conversation…
But the community ultimately decides where it goes.
More on this in future posts.
Books
Unlock the Future with “Tokenize Your Business”
Discover how to future-proof your company with blockchain. “Tokenize Your Business“ is your essential guide to transforming your business through tokenization—creating new revenue streams, increasing customer engagement, and unlocking disruptive models.
✅ Step-by-step roadmap for launching tokens
✅ Real-world case studies across industries
✅ Legal and regulatory tips made simple
✅ Expert strategies from blockchain and business veterans
Whether you’re a founder, exec, or investor, this ebook gives you the edge to compete, adapt, and grow in the digital economy.
Ready to lead the revolution?
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The Business of Blockchain
The Business of Blockchain is your straight-talking, practical guide to navigating the wild world of blockchain—minus the tech confusion, with a dash of New York attitude.
Written by Bill Decker, a self-proclaimed “blockchain dinosaur” with over a decade of experience, this book cuts through the hype. From Bitcoin to meme coins, smart contracts to strategy, Bill shares what actually works—backed by real-world deployments across the globe.
Whether you’re a curious exec, a startup founder, or just blockchain-curious, this guide is clear, sharp, and occasionally laugh-out-loud funny.
Get The “Business of Blockchain”.
Blockchain Bob In The Old West: Blockchain Soundin’ Easy
Ok cowpokes — listen up. This blockchain business? It’s wilder than a two-headed rattlesnake and more tangled than barbed wire in a dust storm. If you’re feelin’ like the whole world of Crypto, NFTs, Meme Coins, and Tokenization is harder to wrangle than a stampede of ornery bulls, then saddle up — because we’ve got just the guide for you.
“Blockchain Bob” is straight talk from the trail — boiled down like good gravy poured on a chicken-fried steak. We took the smartest minds from the blockchain frontier and lassoed their knowledge into plain, no-nonsense language that even your Uncle Buck could make sense of. You’ll learn…
🪙 What the heck tokenization really means — and why it matters
🏜️ How businesses are using blockchain to create value out of thin air
💡 Why meme coins ain’t just jokes — they’re culture, community, and currency
📜 The basics of launching your own token, without getting bit by the legal rattler
🔧 A step-by-step trail map to bring blockchain into your business operations
So whether you’re an entrepreneur, a corporate wrangler, or just a curious cowpoke trying to stake your claim in the digital frontier — this book is your trusty sidekick. Grab your copy of “Blockchain Bob”,
Is Blockchain too confusing? Let four pawsome puppies make it simple and fun!
Adventures of the Blockchain Puppies – Meet Biscuit, Sparky, Luna, and Scout—four curious pups who stumble into the magical world of Blockchain, Crypto, NFTs, Meme Coins, Tokenization, and DeFi.
In this delightful adventure, you’ll follow along as the puppies sniff out how digital money works, how artists sell cool digital collectibles called NFTs, and how meme coins are changing the way people connect online. No tech skills? No problem. These puppy pals break it all down in a way that’s easy to understand—and super fun!
So grab your favorite snack, snuggle up with your pet, and get ready to explore the future of tech with the cutest blockchain guides ever. Whether it’s creating digital art or learning how money moves online, these pups are here to prove one thing:
The future is paws-itively amazing! 🐾 Let’s go on this wag-tastic journey together!
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Blockchain for Schmucks
Don’t Be A Schmuck! Imagine its 1993, and some Putz tells you that we will be using our computers and telephones to watch TV, buy stocks, purchase groceries, read the newspaper, pay our bills, and run our businesses. This will happen because of a new protocol called: “The Internet.” You would say “gay chacham, ye linger” (go away, you liar)!
But here we are now, looking at this Fakakta new technology called “Blockchain” which offers as much promise as the Internet did in 1993. This isn’t Chazerei (junk) but real technology that is being used every day. You’re using it yourself but don’t know it!
This Booklela will keep you from being a Schmuck while you learn about Blockchain, Crypto, NFTs, DeFi and Tokenization, all while you join in the laughter.
Enjoy the book and the Schtumi (ongoing humor). And…..don’t have a kniption (anxious fit)! There’s a glossary in the back for tech & Yiddish. GET THE BOOK!

