by billdecker | Apr 17, 2012 | International Business
(3) Imported goods are often better. Evidence of this is that Americans often prefer to drink French water, drive European cars, wear Italian suits and buy Swiss watches. However, Japanese consumers may be concerned with how Japanese a product is. European firms may...
by billdecker | Feb 3, 2012 | Other
“Plan your work, and work your plan.” An international market entry plan contains hundreds of elements, but these initial 20 are the most critical for success abroad: An appropriate amount of planning time. Too often companies approach foreign markets and cut corners...
by billdecker | Feb 1, 2012 | Market Entry
A regulatory strategy. Where will foreign governments help you and where will they block your progress? Are you in touch with local leaders when necessary? And will your government allow you to sell in a foreign market? Are there any conditions you must satisfy to be...
by billdecker | Jan 10, 2012 | International Business, Market Entry
the article on entering international markets continues, part 15 So now that you’ve finished the article, what is the process? Mode of entry (MOE) should be carefully determined. The determinants are: The Host Firm’s • Current business model • Access to capital...
by billdecker | Jan 4, 2012 | Market Entry
the article on entering international markets continues, part 14 STRATEGIC ALLIANCES: An often-overlooked mode of entry is the strategic alliance. This is typically a business relationship where similar companies combine efforts to get a better price on materials,...
