by billdecker | Apr 24, 2015 | International Business
We have many firms engaging in international business that say they are in the shoe business, the oil business, the call center business, the dress business.My contention is that they are also in show business. Take the case of a dress designer selling dresses in...
by billdecker | Apr 16, 2015 | International Business, Market Entry
10 Misconceptions And Mistakes About Global Marketing from Bill Decker This is a nice, quick slide show about global marketing and of course, the misconceptions that surround it. For more advice, take a look at the market entry toolkit.
by billdecker | Apr 7, 2015 | International Business
Here is an International Business Video about the failure of translation and how it effects international negotiations.
by billdecker | Feb 25, 2015 | International Business
Global Business slide show: Top 10 "Ain'ts" of International Business from Bill Decker It ain’t gonna be easy I have trouble understanding why Americans think that selling to a foreign country is easy. Many times they feel they can go to Asia,...
by billdecker | Jan 24, 2015 | International Business
Click on this little chart for quick myths and facts about Global Business
by billdecker | Jan 6, 2015 | International Business
BUSINESS ISSUES OVERSEAS Market Research: Identifying and Locating Buyers/Competitors/Market Forces Are connections necessary in this market, and if so, is your firm connected in the market? Can you purchase these connections? What is the size of the potential market,...
