by billdecker | Sep 27, 2016 | International Business, Market Entry
Here is a case for distribution: A U.S.-based software firm was attempting to enter Asian markets. It thought the quickest way to success was to find accomplished distributors who would carry its software. U.S. firms experience an 85 percent failure rate selling to...
by billdecker | Jul 19, 2016 | International Business
. In a recent poll, Americans feel (by a 4:1 margin) that the UK’s decision to leave the European Union is about anger and dissatisfaction. The main reasons the UK voted out were: immigration and donation. The UK’s immigration is three times higher than...
by billdecker | Jul 9, 2016 | International Business
Take a look at this international business video and learn in 1 minute what can happen when a firm fails to translate their materiel!
by billdecker | Jun 17, 2016 | International Business
Many times, U.S. companies want to sell their products overseas, but aren’t willing to make the required investment to do it right. For primary markets that a firm is really wants badly, going cheap isn’t advisable. But it can be done less expensively — if...
by billdecker | May 4, 2016 | International Business, Market Entry
By now, everyone has seen the news that China has devalued its currency. This means the Yuan Renminbi is weaker. When you exchange currency, you can now buy more Yuan for each dollar spent. If China is really the world’s second largest economy, than the Renminbi...
by billdecker | Apr 20, 2016 | International Business
The savvy leader is inclined to search abroad for any and all potential new markets for their product or service. New markets offer the possibility of increasing total revenue and/or decreasing the costs of goods sold, thereby increasing profits. Entering new markets...
