Strategy/Marketing/BizDev
Global Business Videos Lost in Translation – International Business Failures
Other mistakes made in translation Not using professional translators. This mistake takes several forms: using only an American English presentation for all markets, thinking in-house people who speak foreign languages can act as translators, hiring (e.g.) a Chinese...
A Different Kind of Business Man
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10 Mistakes and Misconceptions When Businesses Enter International Markets
If we make a better mousetrap, they will buy it. The question here is, do you think that factor alone is the necessary and sufficient condition to sell overseas? If it was always about quality, then why doesn't everyone always buy the best product? Many overseas...
International Business Lessons From A Chinese Restaurant
If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting! What a Chinese Restaurant Taught Me About International Business A great gateway to understanding a foreign culture and overseas business styles can be explored in your neighborhood...
