by billdecker | Oct 10, 2017 | Strategy
Of course, it’s always best when a firm writes it’s own strategy. When you look at having someone else do it, we need to able to answer these 6 questions: 1. What Has To Happen? 2. Who Do We Need To Reach To Make It Happen? 3. What Do They Need To Think,...
by billdecker | Oct 30, 2014 | Fun, Strategy
\ Strategy Comics! A Fun Way to Read About Strategy! from Bill Decker Enjoy these strategy comics!
by billdecker | Sep 17, 2013 | International Business, Strategy
Well, when you help a company set a strategy, you do what no company wants you to do: lock key executives in a room for 3 to 10 days (they don’t want to give up the time or spend the money on a facilitator). So, while this strategic planning process is being...
by billdecker | Mar 13, 2012 | Marketing
A lot of entrepreneurs avoid strategic planning because they consider it an overly complex process that can cost a lot of money and take up all the time and energy of the senior management team. But strategic planning doesn’t have to be mysterious, complicated...