Enjoy this quick marketing video- It shows how to begin your Mar Com journey
Posts Tagged ‘marketing’
Marketing Infographic – How To Do Content Marketing
October 28th, 2016 
billdecker Embedded from Digital Marketing Philippines
Marketing Comics and Fun With Marketing Directors!
November 23rd, 2014 billdecker Here is just a fun marketing comic to enjoy!
International Business Advice – Branding Overseas
October 11th, 2012 billdecker When branding your firm in an international market, there is really one question you need to ask: what is the emoitional connection I want my customers and prospects to have with my company? Working in international markets requires an understanding of the market’s emotional responses; not merely a description of what your company does. Remember, […]
International Business Advice-Dealing with India
April 5th, 2012 billdecker The biggest pitfall in market enty: The expectation that a contract ends the negotiation. Many times, a contract is singed, and then negotiations continue. Business people in India do not place the contract at the end of an agreement. Wow! More assumptions? 1) The assumption that India is homogenous. India is old, and large. It […]
Posted in Int'l Biz 
Tags: India, international business strategies, marketing, marketing abroad 
No Comments »International Business Podcast – The International Toolkit is Revamped
March 21st, 2012 billdecker http://internationaltoolkit.com Take a look at the new international toolkit. These are podcasts that deal with market entry, myths of overseas business, international business mistakes, international negotiations and global business problems. You can listen to the podcasts for free. They promise to be fun, informative and of course, free.
International Business Advice- Business Introductions
March 13th, 2012 billdecker Europeans, Asians, Africans and South Americans do business by introduction. Americans are the only people in the world who do business with strangers. In business, the personal introductions serve as an entry barrier to other vendors, a qualification of the vendor and a built-in troubleshooter (the introducer). The introducer can also give valuable international business […]
International Market Entry – What are the Key Success Factors
February 3rd, 2012 billdecker “Plan your work, and work your plan.” An international market entry plan contains hundreds of elements, but these initial 20 are the most critical for success abroad: An appropriate amount of planning time. Too often companies approach foreign markets and cut corners on the necessary planning time. The idea of “getting on a plane and […]
Posted in Other Tags: china, international sales, japan, market entry, marketing, selling abroad, selling overseas No Comments »WHAT IS INTERNATIONAL BUSINESS? – ENTERING OVERSEAS MARKETS part 15
January 10th, 2012 billdecker the article on entering international markets continues, part 15 So now that you’ve finished the article, what is the process? Mode of entry (MOE) should be carefully determined. The determinants are: The Host Firm’s • Current business model • Access to capital • Attitude towards risk • Pay back rate and period The Market’s • […]
Posted in Int'l Biz, Market Entry Tags: business planning, china podcast, global business, global podcast, international business, International business consultant, international business podcast, international business videos, International marketing, international marketing tools, international research, market entry, market research, marketing, marketing abroad, off shoring, outsourcing, planning, strategic consulting, strategy, what is international marketing No Comments »
