Posts Tagged ‘marketing overseas’

International Market Entry- Choosing a Market Abroad

How does a firm choose a foreign market for its products or services? If only there was a way to logically “grade” a foreign market to sell into. Many US firms get very confused and intimidated when they try to choose which country to work with overseas, when entering an international market. Many times CEO’s […]

Choosing a Foreign Market – The Market Entry Toolkit

How do you select a foreign market correctly? Is there a way to “grade” a market and compare one country to another? How do you choose the correct way to enter a foreign market? How do you effectively sell in foreign countries? What are the roadblocks and pitfalls that await you overseas? How do you […]