\ Strategy Comics! A Fun Way to Read About Strategy! from Bill Decker Enjoy these strategy comics!
Archive for October, 2014
10 False Assumptions With Marketing in the 3D Printing Industry from Bill Decker And yes, many more firms outside of the 3D Printing Industry make these mistakes!
Other mistakes made in translation Not using professional translators. This mistake takes several forms: using only an American English presentation for all markets, thinking in-house people who speak foreign languages can act as translators, hiring (e.g.) a Chinese waiter to translate for you, or using technological databases to do the work inexpensively. Selection Does the […]
LinkedIn Twitter Pinterest Google+ Page Please contact me. _______________________________________________________________________________________________________________________________
If we make a better mousetrap, they will buy it. The question here is, do you think that factor alone is the necessary and sufficient condition to sell overseas? If it was always about quality, then why doesn’t everyone always buy the best product? Many overseas buyers will purchase an inferior product from someone who […]