by billdecker | Aug 24, 2012 | International Business
It’s much different globally. CRM is pushed by owners of companies, because CRM is a way to collect information about custom-ers and salespeople. And informa- tion is a corporate asset. So if a salesperson resigns, gets fired, or is hit by a bus, the corporation can...
by billdecker | Aug 19, 2012 | International Business
a) Task them as you would Americans. Today’s management styles are about tasking with autonomy, getting “out of the box” and saying things like: “Here’s the job, you are the team, make it happen.” But do foreign employees really...
by billdecker | Aug 7, 2012 | International Business
• Ask yourself: Why did you think this would be easy? This may sound psychological, but is a fair question to ask. If making lounge chairs is difficult in Cincinnati, why would someone think it’s easy, say, in Malaysia? The language, culture, currencies and laws are...
by billdecker | Aug 5, 2012 | Market Entry
How do you select a foreign market correctly? Is there a way to “grade” a market and compare one country to another? How do you choose the correct way to enter a foreign market? How do you effectively sell in foreign countries? What are the roadblocks and...
by billdecker | Aug 3, 2012 | Market Entry
It’s unusual to write a global business column, which is published for a largely American audience, about how to sell into the United States. However, many businesses are advising foreign firms about what’s needed to successfully sell into the United States and how...
