by billdecker | May 3, 2012 | Market Entry
Here is s new twist. How should foreign firms market to the USA? What major differences might they see here? These are 4 thoughts for foreign firms to think about in the American Market: Time is money The idea of spending time, wasting time, borrowing time, buying...
by billdecker | May 3, 2012 | International Business
a) When outsourcing, firms put technical experts in charge of India projects. Are your technical experts negotiators? Are they cross cultural specialists? Do they understand International Market Entry? If they possess both of those characteristics in addition to their...